Tuesday, February 24, 2009

Introducing you to Box Office Mojo

Box Office Mojo, the one-stop need, for all film related material has become the epicenter of the online film browsing universe. Whether it be the sites illustrious graphic design or overall content -- viewers of all backgrounds have flocked to the site in recent months. The plethora of information available to site goers ranges from budget disclosures to premiere information spanning all the way to foreign sales proposals. Make no mistake about it -- if it happens in Hollywood, it happens on Box Office Mojo. This site has it all!

Although the sites accuracy and objectivity is undeniable many individuals, including myself, feel as if it might suffer from an information overload ( a drastic flaw in the presentation evaluation). Simply put it -- the site just has too much information and tabs on it. While this may seem like a no-brainer for a successful website, it can have its downfalls. The average person wants to not only collect information regarding a subject (as BOM allows), but they also want to be able to find that information at a quick rate (which is tough to do on the site). There are so many tabs and links to tabs on the site -- that many site goers are turned away , altogether.

All negative points aside, this site is the bible for the ultimate film fan who yearns for constant updated information on premiere locations, box office revenue, trailers, critical reviews, as well as genre analysis. 

http://www.boxofficemojo.com






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